Custom Market Research
Market Sizing & Forecasting
Quantify Your Market. Justify Your Strategy. Unlock Growth with Confidence.
What Is Market Sizing & Forecasting?
BlackWater’s Market Sizing & Forecasting service helps organizations determine the real scope of their market opportunity—whether you’re entering a new category, pitching investors, or planning expansion across geographies or customer segments.
Unlike templated reports, our sizing studies are fully customized to your product, region, and go-to-market motion. We combine top-down and bottom-up modeling approaches, verified through secondary data, public records, competitive analysis, and optional primary research. Every output is crafted for clarity, credibility, and business alignment.
Whether you’re looking to calculate your Total Addressable Market (TAM), estimate future revenue potential, or build internal consensus around growth forecasts—this is your foundation.
What’s Included:
Each engagement is built to deliver strategic, investor-grade clarity, including:
Why Choose This Service?
Built for Strategic Decision-Making:
Back your go-to-market plan, fundraising pitch, or expansion model with credible numbers
Learn moreCustom to Your Scope:
No off-the-shelf multipliers—we build every model from the ground up based on your reality
Learn moreTriangulated with Confidence:
We blend data from multiple sources to eliminate bias or overestimation
Learn moreIntegrated with Execution:
Sizing is mapped to channels, pricing strategies, and buyer dynamics
Learn moreInvestor-Grade Precision:
Create forecasts that withstand scrutiny and inspire confidence
Learn moreUse Cases
Who Should Use This Service?
01
Founders & Fundraising Teams.
02
Strategy & Corporate Development Leads.
03
Product & Category Managers.
04
Go-To-Market & Pricing Teams.
05
Investment Analysts & Consultants.
Sample Scenario
A B2B SaaS company preparing for a Series B used our Market Sizing & Forecasting model to calculate its obtainable market in North America and Europe. The data helped validate their $120M TAM and justify a 3-year growth plan to potential investors—leading to a successful $18M funding round.